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VERTEX Securities Limited was born out of a vision to explore the immense investment opportunities in the Indian financial market, to benefit the investors. The company is built on the pillars of financial expertise, professionalism, exemplary ethics and a commitment to provide ultimate customer satisfaction
VERTEX constantly strives to meet the changing market needs and trends.
We take pride to tell the world that we had a modest beginning. We began as a sub-brokerage house in the year 1992. Our financial expertise and professionalism coupled with ethics and a commitment has made VERTEX one of the major players in Indian financial market.
We cater efficiently to the diverse and complex needs of over 200,000 customers, most of whom are individual traders, institutions and money managers.
The vision of the VERTEX Group is to be a Financial Super Market. It aims to provide all types of financial services to its clients at one place to save them from going from place to place to meet their investment needs.
With the opening up of the Indian economy and the advent of IT enabled trading, the Indian capital market has become a whole new ball game. From floor trading, the custom is fast shifting to Internet trading. Equally fast is the role of the financial service provider, which is being redefined. Earlier, a financial service provider's responsibility was limited to executing customer's instructions to buy and sell. Now, the whole operational paradigm has progressively shifted with the opening of more and more avenues to offer strategic customer supports.
The guiding principles that lead us:
 Serve the clients with the highest level of responsiveness and integrity.
Place the client's interests and protection of their investments as the top priorities.
Operate on predefined and constantly updated service standards. Be customer driven, rather than deal driven.
Adopt futuristic technology to gather vital information on real time basis to optimize investor protection and investor returns. |
